This free tool estimates a small business’ carbon footprint in just 60


For a small enterprise—say, a design agency with 10 or 20 workers—it may be onerous to calculate the corporate’s carbon footprint. There’s no sustainability division. There in all probability isn’t a finances for a sustainability marketing consultant. And the method can appear lengthy, advanced, and costly. However a new web site helps small office-based companies and retail shops get a fast tough estimate of their emissions, free of cost.

“They will get their quantity in a minute,” says Alex Lassiter, CEO of Inexperienced Locations, the startup that constructed the tool. Lassiter, a serial entrepreneur who has run different small companies, noticed from his personal expertise that there was a want for a easier approach to calculate emissions information.

The tool asks a few easy questions, together with the placement and kind of enterprise, the dimensions of the workplace or retailer, the corporate’s transportation, and the variety of workers. Then it makes use of detailed information from the College of California Berkeley’s CoolClimate Challenge to estimate emissions.

i 1 90650395 this free tool estimates a small businessand8217 carbon footprint in just 60 seconds
[Screenshot: Green Places]

After a firm calculates its carbon footprint, it will probably select to purchase fastidiously vetted carbon offsets, akin to supporting forest restoration. By design, the startup is just concentrating on corporations that have already got a pretty minimal footprint. “I believe one objection to offsets is that offsets are a approach to kind of cowl up unhealthy habits,” Lassiter says. “We very particularly don’t go after companies which have heavy belongings…a lot of the companies we discuss to should not large polluters.” (Climate Neutral, a nonprofit with a extra detailed estimation tool, works with producers that do have extra advanced footprints.)


The startup additionally affords consulting providers—appearing like an out-of-house sustainability director—and makes recommendations about methods to cut back emissions, akin to worker rideshare applications, hybrid distant work applications, or composting in the workplace kitchen.

Inexperienced Locations additionally makes sustainability pages for the web sites of small companies to assist talk their progress and entice workers, and affords a “Inexperienced Place to Work” badge for corporations that offset their footprint and make a plan to cut back emissions. Massive corporations are “making an attempt to talk to this subsequent era of impact-oriented employees,” he says. “I don’t suppose small companies are ready for that, and I actually wish to assist them do this as a result of I would like them to have the ability to compete for the very best expertise.”